UPDATED: TRANSWORLD BUSINESS and Group Y will bring the STATE OF SURF 2016 report to life with an event gathering surf industry veterans, enthusiasts and anyone interested in learning more about the surf community from 6:30-9:30 p.m. on November 16, 2016 at TEN: The Enthusiast Network's Carlsbad, Calif. headquarters.

The evening begins with drinks from Duck Foot Brewing Company and light bites, followed by an industry panel discussion with Firewire CEO Mark Price, O’Neill Men’s Merchandising Director Joe Brown, General Admissions Marketing Director Damien Fahrenfort, and Hurley VP of Marketing Pat O’Connell. The evening will close with a keynote interview with Rob Machado lead by SURFER’s Managing Editor Ashton Goggans. Ten percent of the evening’s proceeds will go to The Rob Machado Foundation.

Find more details and register at


Rob Machado, known as one of the world's greatest surfers and recognizable characters, continues to expand the definition of what professional surfing is all about. Known for his Zen-like flow both on land and in the water, Machado was consistently seeded at the top of the rankings as a competitor on the ASP World Tour. With 12 career WCT victories, Machado was ranked among the top ten surfers for eleven straight years and was inducted into the Surfer's Hall of Fame in 2000 and re-inducted in 2006.

His contribution to the sport doesn't end with his accolades in a colored jersey. Since his departure from the ASP tour in 2001, Machado has been one of surfing's most committed ambassadors, roaming the globe, surfing the world's best waves, and deepening his commitment to environmental awareness.

Currently, Machado is collaborating with Firewire Surfboards to shape his own models. A San Diego local, Machado hails from Cardiff-by-the-Sea in Encinitas, California.

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Register Now: STATE OF SURF 2016 Event November 9