Richer Poorer, a men’s and women’s brand that focuses on making your favorite basics as comfortable and fashion-forward as possible, announces the addition of four new professional athletes to their ambassador team

San Juan Capistrano, CA (September 7th, 2016)Richer Poorer, a lifestyle brand focused on the Innerwear category, announces the addition of professional athletes Ian Crane, Oliver Kurtz, Evan Mock & Dylan Goodale to their growing roster of ambassadors. These talented individuals are joining the existing surf crew of Danny Fuller, Eric Geiselman, and Brianna Cope.

Inspired by people from all walks of life, careers, and interests, Richer Poorer has created a core group of individuals who compliment each other on a professional and personal level. The brand's ambassador group includes a community of talented athletes, artists, creatives, and musicians who embody the ethos of Richer Poorer – honest hustle and elevate everyday.

"I am extremely pleased to announce the recent expansion to the Richer Poorer team. Each of these talented individuals honors the Richer Poorer brand mantra in their own unique way. Their diverse personalities, high levels of performance, and passion for surfing/skating have earned them an extensive amount of exposure in Actions Sports' most prized media forms" says Jeff Weins, Culture and Engagement for Richer Poorer. "We are extremely stoked to have them onboard and support their unique endeavors as we continue to expand our reach in the space"

"Joining the Richer Poorer team is awesome, the product is all time, the creative team behind the brand is first class, and I couldn't be happier to be a part of it all" says Oliver Kurtz. " I am just stoked to be a part of a fun, creative, and all around classic crew. Can't wait to start doing fun shit!" stated Goodale. Evan Mock quotes “Comfort and style has always been the most important necessities in life to me, and Richer Poorer posses both, so pumped to be apart of it". "Welcome to the fun zone…" states Ian Crane.

About Richer Poorer:

Richer Poorer is a global men's and women's Innerwear brand based in San Juan Capistrano, California. The brand's mission since its 2010 start has been to elevate everyday, by taking a unique and balanced approach to design and branding. Acquired in 2015 by, Richer Poorer is now sold in over 800 retailers internationally.


Jeff Weins

Culture & Engagement, Richer Poorer

[email protected]

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