Nixon x B4BC watch to benefit breast cancer awareness

Nixon X B4BC Watch To Benefit Breast Cancer Awareness

Encinitas, CA – New and notable, Nixon proudly releases our latest little big deal, The Small Time Teller in pink sunray. This colorway introduction marks the support and collaboration between Nixon and B4BC (Boarding for Breast Cancer) with a percentage of the sales of this watch to benefit the foundation's educational outreach and prevention programs.

A longtime partner of Nixon, B4BC is a non-profit dedicated to providing breast cancer education and support programs for young people and the action sports community at large. Through grassroots events and the Survivorship Fund, B4BC is able to further its mission of promoting early detection and a healthy, active lifestyle as the best means of breast cancer prevention.

A cause close to Nixon, B4BC was co-founded by Nixon original snow team riders Shannon Dunn and Tina Basich. Current Nixon team riders, including Elena Hight, Hana Beaman, Mimi Knoop and others, continue to advocate on behalf of B4BC.

The Nixon x B4BC Small Time Teller in pink sunray features a custom engraved caseback notating the collaboration and is on sale now.

More info:

Movement: Miyota Japanese quartz 3 hand.

Dial: The dial includes printed indices, and custom molded hands.

Case: 26mm, 100 meter/10 ATM custom stainless steel case, solid stainless steel fixed bezel, hardened mineral crystal, triple gasket stainless steel crown, stainless steel screw down caseback and spring pin lugs.

Band: 14-12mm tapered custom 5 link stainless steel, jewelry style bracelet and stainless steel locking clasp.

USD: $95 | CAD: $120

For high resolution imagery, click here.

For samples or additional information, please contact Megan Brunner.

 About Nixon

Founded in 1998 in Encinitas, CA, Nixon is the premium watch and accessories brand for the youth lifestyle market. Focused on making the little stuff better, Nixon began with a small line of team-designed, custom-built watches sold exclusively in specialty boardsport and fashion retailers. Currently distributed in over 90 countries, Nixon's product range has grown to include select softgoods, leather goods, custom audio products and more. For more information, please visit: Nixon.com.

About B4BC

B4BC (Boarding for Breast Cancer) is a 501(c)3 non-profit foundation dedicated to providing education, prevention and support programs for young people and the action sports community at large. Through grassroots events, year-round educational outreach and the Survivorship Fund, B4BC is able to further its mission of promoting early detection + a healthy, active lifestyle as the best means of breast cancer prevention. Please visit: B4BC.org

 

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