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G-Shock hosted an exclusive 30th anniversary event at The Manhattan Center in New York City, where Slaughterhouse was the opening act for Eminem, who took the stage for a private concert following the news of a G-Shock and Eminem collaborative timepiece. The special edition product will be released in Fall 2013. Prior to the performance, G-Shock held an intimate meet-and-greet with its athlete roster and the creators of the legendary timepiece,  giving media and brand friends an inside look at G-Shock's innovative technology and a preview of upcoming product releases. Throughout the event space, new collaboration models between Eric Haze, DGK, Clot, and Burton were showcased in addition to limited edition 30th Anniversary tribute models set to hit stores later this year.