LA-based Atticus Clothing (http://www.atticusclothing.com) has signed a licensing agreement with Firebrand Live Ltd for the UK, part of the brand’s strategy for global growth.
According to the release:
Firebrand will amplify the Atticus apparel collection in the UK region focusing on wholesale, retail, and ecommerce distribution of Atticus branded apparel and accessories.
Atticus Clothing CEO and Owner, Dale Masters, has a global vision for the company that started in Los Angeles back in 2001. With distribution in place in North America and Australia, Dale's vision has recently focused on growing the European and Asian markets where the Atticus brand is already well known due to ongoing distribution and targeted Social Media efforts in the regions.
Firebrand, a preeminent distributor of youth lifestyle, fashion and music forward apparel and accessories will expand Atticus' already existing distribution within the United Kingdom, Ireland, and the Channel Islands. In addition Firebrand will enhance and unify all aspects of media, music, and regional marketing of the well-known "dead bird" Atticus brand.
Said Atticus Clothing CEO, Dale Masters "After extensive analysis of the UK and potential collaborative partners, Firebrand was clearly the best choice for expansion and development for our unique brand. Firebrand will establish a unique conduit for Atticus in the UK, by reaching our core consumer through established channels and creative distribution expansion plans."
Firebrand CEO Ruth Blakemore said "Firebrand recognizes Atticus' unique history and significance of strong branding with its easily identifiable logo 'the dead bird'. Using our own roster of international artists, Firebrand looks forward to expanding the brand in the UK and the Atticus Black sub brand alongside broader distribution of the international ranges. In supporting the brands long term integrity, we will continue to grow the ever expanding core fan following that Atticus has enjoyed since inception"
About Atticus Clothing
Atticus is a brand of clothing founded in 2001 by Mark Hoppus and Tom DeLonge of Blink-182. The brand continues to grow and follow its historic roots, with a strong connection with musicians. Atticus Clothing is available at its flagship store in Los Angeles, the atticusclothing.com webstore, Hot Topic (USA), Play.com (UK), EMP & Imperial Clothing (Germany) and leading streetwear stores worldwide.
The name Atticus Clothing was derived from the main character’s father in the book To Kill a Mockingbird by the author Harper Lee. The Atticus logo depicts a bird lying on its back in an almost cartoon death position, inspired by the To Kill a Mockingbird title.
Contact Information –
7664 Melrose Ave
Los Angeles, CA 90046
Phone: +1 (323) 655-5525
Email: [email protected]
Firebrand is one of the world's leading independent merchandise and licensing companies. With offices in East London, Firebrand's staff are specialists in the necessary design, development, sourcing, procurement, production and project management skills to drive value across their various licenses.
With 40 office employees and 300 event managers and coordinators, Firebrand takes music, entertainment and brand licenses and distributes them through retail, online and live events worldwide. Firebrand represents over 250 artist and 21 festivals, alongside running 140 web stores & many artists Facebook pages.
Contact Information –
Firebrand Live Ltd
41 Mitchell Street,
Phone: +44 (0) 207 253 7185